SmartEquine is an innovator in equine health and wellness, best known for its SmartPak® system — a personalized supplement delivery program that ensures every horse gets the right nutrients every day. Combining science, convenience, and expert care, SmartEquine provides tailored wellness solutions and trusted support for riders, barns, and equine professionals.

As a digital designer, I created brand-aligned assets for social media, web banners, digital ads, brochures, email, and DTC campaigns—incorporating animation and stop-motion to enhance visual storytelling across digital platforms. I ensured consistency with the company’s rebrand through clean, modern design and typography across all touchpoints, collaborating with cross-functional teams to elevate the customer experience and strengthen SmartEquine’s presence within the retail, CPG, and wellness spaces.

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